Social Media Manager / Content Creator

A fully remote role for a luxury hospitality and safari company in South Africa, open to candidates nationwide.

What it offers

• Fully remote position based anywhere in South Africa
• Offered as either a full-time position or a freelance retainer, depending on experience and availability

Who can apply

• Previous experience as a Social Media Manager, Digital Marketing Specialist, or Content Creator
• Proven experience within the safari, tourism, or luxury hospitality industry
• Strong understanding of the South African safari and travel market
• Ability to market affordable luxury travel experiences while maintaining a premium brand image

What you'll do

• Develop and execute engaging social media strategies across multiple platforms
• Create compelling content showcasing luxury hospitality and safari experiences
• Transform raw photos and videos into polished Reels, TikToks, short-form videos, and social media posts
• Plan and schedule content to maximise audience engagement and brand awareness
• Manage and optimise Meta advertising campaigns targeting local and international travellers
• Write engaging, informative, and conversion-focused social media copy
• Monitor comments, messages, and online engagement, responding professionally and promptly
• Analyse campaign performance and provide regular reporting with recommendations for improvement
• Stay up to date with social media trends, platform updates, and best practices
• Collaborate with the operational team to ensure a consistent brand message across all channels